The Albanese Government has launched its official information campaign about the proposed Indigenous Voice to Parliament that it says will ensure “accurate information” is provided to the public ahead of the referendum to be held between October and December this year.
The Federal Government said in a release on Monday that the campaign will make use of “mainstream and targeted” media, including television and radio—with commercials translated into several languages—to inform and ask Australians whether they want to change the Constitution to recognize the First Peoples of Australia through the establishment of the Aboriginal and Torres Strait Islander Voice.
Minister for Indigenous Australians Linda Burney said everybody should be well informed about the proposal to recognize the First Peoples of Australia through a Voice to Parliament.
“This is one part of the broader Referendum civics education program with investments made through the Museum of Australian Democracy and the Constitution Education Fund Australia to give Australians everything they need to make an informed decision,” Minister Burney said.
Community toolkits and other resources to make an informed decision on the Aboriginal and Torres Strait Islander Voice are available on the Voice.gov.au website.
The website contains information—aimed at aiding Australians to know more about the upcoming referendum proposal—including explainer animations, conversation guides, infographics and posters, fact sheets, and social media materials. Audio files, translated resources, dedicated First Nations resources, and Auslan videos will also be available, the government said.
The Museum of Australian Democracy and Constitution Education Fund Australia will also provide a grassroots civics program centring on general information about the Constitution and referendum processes.
Minister Burney said the information campaign would reach audiences of every background and encourage all to participate in informed and respectful discussion on the referendum.
“I welcome the launch of this information campaign as this is a key step in preparing the country for this national conversation before voting day,” she said.
The Indigenous Voice to Parliament was a key part of 2017’s Uluru Statement from the Heart that calls for the establishment of a First Nations Voice enshrined in the Constitution.
The Voice is envisioned to be composed of around 20 members who are Aboriginal and Torres Strait Islander people—including a Youth and Disability Advisory group—that will advise parliament on matters concerning the lives of Indigenous Australians.
Prime Minister Anthony Albanese urged Australians to vote yes on the referendum: “This is an opportunity to … firstly, recognise First Nations people in our Constitution. This is about closing the gap and showing respect to First Nations people, making a practical difference”.
The Liberals and Nationals parties are opposed to the Voice.
Opposition Leader Peter Dutton has said he will actively campaign for the no vote.
Mr Dutton announced the Liberal Party’s position in April, saying he does not think the model proposed “is in our country’s best interests” and would only create a “Canberra voice” made up of a “group of academics”.







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